Resume

Experience

Abercrombie & Fitch — Columbus, Ohio
Associate Copywriter (October 2023 – Present)

  • Developed and executed editorial campaigns in collaboration with a creative team

  • Lead copywriter for Abercrombie’s social team, shaping content strategy and tone

  • Partnered with art directors at on location shoots to align visuals with brand messaging

  • Contributed to monthly creative marketing strategies with cross-functional teams

  • Wrote scripts and voiceovers for video content, driving engagement

  • Mentored junior copywriters to elevate team skillsets

Assistant Copywriter (September 2021 – September 2023)

  • Played a key role in defining Abercrombie’s social voice during its successful rebrand

  • Crafted copy for Instagram, Pinterest, TikTok, and paid social campaigns for Abercrombie & Fitch and Abercrombie Kids

  • Collaborated with art directors, strategists, and designers to implement cohesive campaigns across channels

E&J Gallo Winery — Modesto, California
Copywriter Intern (May 2021 – August 2021)

  • Produced copy for email, CRM, POS, social media, product packaging, and video

  • Contributed to brainstorms, design critiques, and photoshoots, ensuring creative alignment

Goodley Bullen PR — London, United Kingdom
PR Intern (May 2019 – August 2019)

  • Built and maintained client relationships while managing databases and merchandising sheets

  • Coordinated brand presence at high-profile events, including the Royal Ascot

Scop.io — St. Louis, Missouri
Social Media Intern (May 2018 – August 2018)

  • Wrote compelling copy and fostered partnerships with existing and potential collaborators

  • Designed posts and stories to enhance brand visibility

Education

Indiana University Bloomington — Bloomington, Indiana

BA, Media Advertising (Specialization in Creative Advertising)

Minor in Marketing

Skills

COPYWRITING

  • Concepting

  • Social

  • Paid Media

  • Scriptwriting

  • Email

  • CRM

  • POS

  • Print

ART DIRECTION

  • Set Building

  • Graphic Design

  • Typography and Layout Design

  • Branding

  • Brief Writing

EDITING AND PROOFING

STRATEGY

  • SEO writing

  • Social Marketing Strategy (Instagram, TikTok, Pinterest)

  • Trendspotting

  • Project and Team Management

Tools

Adobe Creative Cloud (Illustrator, Photoshop, InDesign)

Airtable

Procreate

Dash Hudson

Microsoft Office 365

Google Drive (Sheets, Analytics)

Figma

Keynote

Mural

Languages

English

Spanish (B1 - Intermediate Level)